ERCOLI 1928
It was 1942 when Giacomo Balla, from the window of his house in the Prati neighborhood (Rome), immortalized the Ercoli shop in his splendid painting "The queue for the lamb". The same shop, which was founded in 1928 in Via Montello in Rome, for over eighty years has been the crossroads of romantic palates, hunters of new flavors, hungry travelers, passionate curious and loyal customers, crossing geographic boundaries and offering a careful selection of products. This very shop today, in addition to handing over and acquiring new professional lymph, doubles its address with the new one of Viale Parioli.
It was 1942 when Giacomo Balla, from the window of his house in the Prati neighborhood (Rome), immortalized the Ercoli shop in his splendid painting "The queue for the lamb". The same shop, which was founded in 1928 in Via Montello in Rome, for over eighty years has been the crossroads of romantic palates, hunters of new flavors, hungry travelers, passionate curious and loyal customers, crossing geographic boundaries and offering a careful selection of products. This very shop today, in addition to handing over and acquiring new professional lymph, doubles its address with the new one of Viale Parioli.
Design & Illustration: Daniele Simonelli | Photo (branding) Alessandro Campisi | Photo (interior/dishes) Giulio Di Mauro | YEAR: 2017
